Everything You Need to Plan Your Corporate Video Shoot

So you have a great corporate video idea for your company, but don’t know where to start? Don’t panic, at Bull & Wolf Film Co. we are experts in storytelling. We will ensure your brand is conveyed in an impactful and memorable way without the message being confused or forgotten. 

What do you need to consider before moving forward? Here is a list of things you should think about before booking a video shoot:

The Business Goals You Want to Achieve

Whether it’s making an audience aware of your brand, showcasing a product to gain sales, or a tailored video to boost engagement on social media, having a goal is key.

Once we know what your business goal is, we can begin to plan the brand video in your consultation and suggest what we think to be the best course of action.

We want to start by getting to know you and your business. If we know your expectations for a project then we can better advise on the most relevant video output and process.

Action the Users Will Take

Similar to approaching the goal you want to achieve from the creation of your video, determining the action you want your audience to take after viewing is important. This will help direct the production of your media. This is what we talk about as the ‘call to action’. Having a good call to action can be the difference between a video that converts and one that doesn’t.

We’re social media experts and can be with you every step of the way through user engagement and building your video content.

Camera Set Up

Ideas for Shots

Having an idea of the shots and look and feel you would like within your video helps us plan what we will create, helps to create results that capture your audience and tell your story in the best way possible.

Struggle with creative ideas? We can help you plan compelling and insightful media. We will also work with you to create a storyboard for the videos so that every aspect of creation has been considered. 

Locations

Consider locations that will help tell the best narrative for your business. Bull & Wolf is based in picturesque Cornwall, boasting amazing filming locations. We have recently made a blog post detailing stunning locations for your brand’s promotional video. 

While we love living and working in Cornwall, we regularly film for our clients across the length and breadth of the UK. Point to the map and we can have our crew there filming your content in no time.

Book Your Consultation

At Bull & Wolf Film Co., we’re proud to offer a variety of services and are passionate about providing you with the bespoke experience you need to boost your branding – just ask our clients!

We’d love to hear from you and find out more about your brand’s requirements, so contact us to find out how we can take the production of your promotional video to the next level.